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Sunday April 28, 2013
'Iron Man 3' Soars with $195 Million Opening Weekend ... In 42 Other Countries
“Iron Man 3” rocked like a hurricane this weekend with a $195 million opening weekend. Just not here. Forty-two other countries got to see it first.
From The Hollywood Reporter:
It saw its biggest gross in the U.K. ($21.5 million), followed by Korea ($19.2 million), Australia ($18.4 million), Mexico ($16.1 million), France ($14.7 million), Brazil ($12.3 million), Italy ($11.2 million), Taiwan ($8.4 million), Philippines ($7.4 million), Japan ($5.4 million), India ($5.2 million), Spain ($5 million), Hong Kong ($4.9 million), Malaysia ($4.6 million) and Indonesia ($4.5 million), among other markets.
The U.S.? Where it originated? Both in comic-book and movie form? We get to see it next weekend. Sloppy seconds.
Get used to it, America. Message from the studios: “That's how The Avengers did it. That's how Hollywood does it. And it's worked out pretty well so far.”
Here's the question from me. Will the three “Iron Man” movies be the best superhero trilogy ever?
What's the competition? “Superman: The Movie” was brilliant, but “II” was super uneven and “III” became a vehicle for Richard Pryor's lame bits. The Tim Burton “Batman” movies? OK, to worse, to worser. “X-Men”? Good, great, who gave Brett Ratner the reins? “Spider-Man”? Good, great, What the Fucking Fuck? There are, I'm sure, your “Dark Knight” fanboys out there, but I'm not one of them. But I'm hoping for “Iron Man.” I've got confidence in Robert Downey, Jr. if no one else.
By the way, that $195 million? Bested “The Avengers” foreign open last year by $10 mil. Hmmm...
Meanwhile, in the states, we nibbled at sloppy firsts. “Pain and Gain,” Michael Bay's attempt to undo his testosterone-laden barf-fests, or something, won the weekend with a $20 mil haul. “The Big Wedding,” that thing with everybody (DeNiro, Sarandon, Keaton, Heigl, Seyfried, Robin Williams and Topher Grace), was a bridesmaid with $7.5 million and 4th place. Tom Cruise's “Oblivion” dropped off 52.9% for second place, “42” dropped off 39.5% for third place. Will either make $100 million? Doubtful. They're both in the 60s. “Mud,” the well-received drama from Jeff Nichols (“Take Shelter”), which I hope to see this week, grossed $2.2 mil in 360 theaters.
A tepid weekend. The calm before the Iron Man.