Wednesday December 28, 2016
You May Also Like ...
I don't know how long this has been going on, but Barnes & Noble is now doing the amazon.com thing of recommending items based on your purchases. I noticed this over the holidays. You buy, say, “The Book of Daniel,” and they'll suggest another E.L. Doctorow or maybe a history on the Rosenbergs or McCarthyism or the New Left. Their recommendations wind up in your bag along with your receipt.
Here's the recommendation I got based on Salinger purchases:
YOU MAY ALSO LIKE ...
- Catcher in the Rye by Salinger, J.D.
- Bell Jar by Plath, Sylvia
- Things They Carried by O'Brien, Tim
- Girl on the Train by Hawkins, Paula
The last is a bit of a stretch. Or something.
Anyway, it's a nice innovation ... 20 years late.
Twitter: @ErikLundegaard
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