erik lundegaard

Sunday June 13, 2010

Open Letter to Patrick Goldstein

Dear Patrick:

Please stop writing about right-wing culture critics. Please. They're idiots. They think the product of Hollywood is liberal when it's blisteringly conservative. They study each film looking for some liberal thing that liberal Hollywood "snuck" into a film without asking themselves why liberal Hollywood would need to sneak some liberal thing into a film. You bend over backwards for these guys, you try to figure out where they're coming from, you think they can be appeased, but they can't be appeased. The first sentence of your post last Wednesday was about as laughable as any first sentence can be: "If we could wave a magic wand and do just one thing that would bring true happiness to the right-wing blogosphere, what would it be?" The answer? Nothing. There's nothing we can do. Right-wing culture critics are in a permanent state of dissatisfaction. That's their raison d'etre. That's their super power. They're like Mr. Furious from "Mystery Men." They have the power to get really, really angry... and that's it. Take away that power and they have nothing.

As for the space you're giving them? Please use it to cover the studios. Please. The day after your worthless post about the right-wing blogosphere, you wrote about Fox Studios and the way it handles its screenwriters—including 11 screenwriters for "The A-Team"—and that's exactly what the rest of us, who don't live in Los Angeles, and don't know from studio bosses, need.

We know a little about the studios. In one of the countless "Downfall" mashups last year, there was a line complaining about how Fox dumbs down its superhero movies, about how they'd give goddamn Wolverine webshooters and a bat cape if they could. So people know. Last year I wrote a post—"Dumb Like a Fox"—ranking each studios' super-saturated films over the last five years by their average box office. The studio with the lowest average box office? Fox. The studio with the fewest fresh films according to top critics at Rotten Tomatoes? Fox again. There's a correlation there that, for whatever reason, people keep missing. Particularly people at Fox.

So we know Fox sux; we just don't know why Fox sux. Your recent column helps. We even have a possible name to attach to all of these lousy films: Fox co-chairman Tom Rothman. Nikki Finke, in her column, absolves Rothman, but you imply that this is because he is her source, or someone close to him is her source. Either way, you make clear, his Finkeish absolution is a farce. You write:

As anyone who's ever worked at Fox can attest, the brilliant, hard-working and, well, often overbearing Rothman is at the center of every key decision -- and some not-so-key decisions -- made at the studio. When Brett Ratner was making "X-Men: The Last Stand" at the studio, he once complained that the studio couldn't even send out publicity material for the film until Rothman had approved the photo stills.

Then you write about the process at Fox:

At Fox, the real art form isn't the movie, but picking the right release date and creating the right poster and trailer. Fox is a packaging studio, where the most creative person isn't any of the screenwriters, but Tony Sella, the marketing wizard who has become something of a genius at crafting irresistible trailers, TV spots and poster art for less-than-irresistible movies.

So now we have a name and a process to back up the numbers. We're that much closer to accountability.

Please keep doing this. This is what you're good at. This is what makes your column worth reading. Find out for us what we can't find out. Let us know what we don't know. Right-wing culture critics? Not only can we find that out for ourselves, we already know what they're saying. And we know it's not worth knowing. 

Your sometime reader,
Erik

Posted at 08:20 AM on Sunday June 13, 2010 in category Movies - Studios  
« Movie Review: Au Revoir Taipei (2010)   |   Home   |   Hollywood B.O.: The B-Team »
 RSS
ARCHIVES
LINKS