Most movies ask, “Does he get the girl?” I keep asking, vis a vis Zack Snyder's “Man of Steel,” “Does he get the curl?” I.e., the famous spit curl in his hair that Superman has sported since at least the 1940s. According to this latest poster, the Man of Steel in handcuffs and in the custody of (I imagine) the U.S. Army, the answer is no. The curl is gone. Bummer.

But it's a good poster. If offers intrigue. It suggests that when Superman shows up with his amazing powers and flies through the air to saves citizens falling from helicopters, most folks aren't going to just start applauding like they're watching a walk-off homerun in a pennant race in September. They're going to be freaked. And the U.S. government isn't going to have a non-response, as they did in “Superman: The Movie.” They'll have this response. (Psst, Republicans. He's also an illegal alien.)

I just hope the movie's smart. Snyder has given us some of the dumbest, darkest, most claustrophobic movies in recent years—“300,” “Watchmen” and the abyssmal “Sucker Punch”—and the legend of Superman deserves better.

June 14th.