erik lundegaard

Sunday June 10, 2012

Hollywood B.O.: Madagaswhatever Wins Weekend

Which one is “Madagascar” again? Right, the one with Ben Stiller. Apologies. It's animals and famous voices in multiple sequels and I get it confused with “Ice Age” or “Kung Fu Panda” or whatever. One of those.

So it won the weekend. Hey! Congrats. Its third iteration. It grossed $60 mil. The first one in 2005 opened to $47m on its way to $193, the second opened to $63m on its way to $180. But each grossed over half a billion worldwide so here's the third. Grossed $60m on its way to... $170? Judged by all critics, it's fresh (76%). Judged by top critics, it's rotten (58%). The important thing is that moviegoers in Brazil and Slovakia like it.

“Prometheus,” the “Alien” prequel, grossed $50 mil. Maybe I'll see it. Not much of a fan of prequels. Who is? They're stories for when your characters have died off, or, like Richard Gere in “An Officer and a Gentleman,” have nowhere else to go.

Every other movie dropped fast: “Snow White,” 59%; “MIB 3,” 51%; even “The Avengers,” after their thus-far $571m run domestic (third all time), and $1.39 billion run worldwide (third all time), is a bit tuckered, and dropped 47%. Our boys, and va-va-voom girl, wouldn't mind a little shawarma about now.

The movie I saw, Wes Anderson's “Moonrise Kingdom” (review up tomorrow), finished 10th, with $1.% mil, but it only played in 96 theaters. Thanks for shit, Focus Features.

Question: Which Wes Anderson movie is his biggest box office hit? Answers in the comments field.

The animated weekly numbers here.

Scout Master Ward and his khaki scouts looking up at the 4,000+ theaters in which “Madagascar 3” played. It played in 96. Distribution does not love Wes Anderson.

Posted at 06:15 PM on Sunday June 10, 2012 in category Movies - Box Office  
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Twitter: @ErikLundegaard