erik lundegaard

Five Reasons Why Seth MacFarlane's 'We Saw Your Boobs' is the Best Thing To Happen to Oscar in Years

Let me count the ways.

  1. The Oscars tend to skew female and gay.
  2. There is no greater straight male song about the movies than “We Saw Your Boobs.” It's what every straight guy remembers. Many a gay guy, too. Don't even get me started on gay women.
  3. It was presented within a framework—Capt. Kirk returning from the 23rd century to warn host Seth MacFarlane his Oscar show was about to go down in disaster—that softened it. That made it palatable.
  4. That framework—Capt. Fucking Kirk—is also a straight-guy framework.
  5. Better, that framework gets out in front of the obvious ragging-on-the-Oscar-host that we've been subjected to for the last 15 years.

I was dubious about Seth MacFarlane hosting. I'm not a fan of his shows. I laughed at “Ted” but felt unclean afterwards. And to be honest, a lot of his bits tonight were merely so-so. But “We Saw Your Boobs”? Not just comedically brilliant, but tactically brilliant for the demographic that Oscar needs to bring back to the show. It's the viral moment Oscar needs. See it here.

Seth MacFarlane: We Saw Your Boobs

Seth MacFarlane and the L.A. Gay Men's Chorus singing about boobs.

Charlize Theron: We Saw Your Boobs song

“Reaction shots” from actresses like Charlize Theron made it twice as funny.

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Posted at 11:00 PM on Sun. Feb 24, 2013 in category Movies - The Oscars  


Charismatic Megafauna wrote:

Why does anyone care if the Oscars succeed in attracting a demographic they've been lagging with? Especially if the joke breaks one of the primary rules of comedy: laugh with victims, not at them; laugh at the powerful, not with them.

Attracting a posse of mouth-breathing heterosexual dudes may in fact be a good business decision, but who gives a shit?

Comment posted on Mon. Feb 25, 2013 at 02:34 PM

Reed wrote:

There was a time when it seemed that in order to win the academy award for best actress you HAD to show your boobs or at least some skin. Check out this run:

'97 - Helen Hunt (no boobs, but a nude bathtub scene)
'98 - Gwyneth Paltrow
'99 - Hillary Swank
'00 - Julia Roberts (never saw this one - I assume there were no boobs, but she was definitely designed to look her “sluttiest” - even more so than Pretty Woman)
'01 - Halle Berry
'02 - Nicole Kidman for the Hours (didn't see it and I have no idea)
'03 - Charlize Theron

That's 6 out of 7 in a row where the actress who won showed more skin than she ever had before. Maybe in the current era of nudity-on-demand internet, it's no longer “brave” to go topless?

Maybe not the best Oscar moment, but I'm willing to give McFarlane a pass on any PC-related criticism considering the Academy has their own history of objectification in the name of high art.

Comment posted on Tue. Feb 26, 2013 at 02:29 AM
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