erik lundegaard

Movies - Posters posts

Monday December 03, 2012

New 'Man of Steel' Poster Shows Superman in Handcuffs

Most movies ask, “Does he get the girl?” I keep asking, vis a vis Zack Snyder's “Man of Steel,” “Does he get the curl?” I.e., the famous spit curl in his hair that Superman has sported since at least the 1940s. According to this latest poster, the Man of Steel in handcuffs and in the custody of (I imagine) the U.S. Army, the answer is no. The curl is gone. Bummer.

Man of Steel poster: Superman in handcuffs

But it's a good poster. If offers intrigue. It suggests that when Superman shows up with his amazing powers and flies through the air to saves citizens falling from helicopters, most folks aren't going to just start applauding like they're watching a walk-off homerun in a pennant race in September. They're going to be freaked. And the U.S. government isn't going to have a non-response, as they did in “Superman: The Movie.” They'll have this response. (Psst, Republicans. He's also an illegal alien.)

I just hope the movie's smart. Snyder has given us some of the dumbest, darkest, most claustrophobic movies in recent years—“300,” “Watchmen” and the abyssmal “Sucker Punch”—and the legend of Superman deserves better.

June 14th.

Posted at 12:02 PM on Dec 03, 2012 in category Movies - Posters
Tags: , , ,
2 Comments   |   Permalink  
Saturday August 11, 2012

Selling the Fright of Pretty Women

Last night, at Pacific Place in downtown Seattle, I came across this triumverate of fall movie posters and got depressed:

Fall horror movies with frightened pretty girls

And I thought this was the year of the strong, independent woman. Whither Katniss Everdeen?

Ah, there she is, on the right. For a second I thought this Jennifer Lawrence vehicle was some remake of “Last House on the Left” but apparently it's just another ghost story. Its tagline: “Fear reaches out... for the girl next door.”

Last poster on the left? An evil spirit takes over a young girl. Tagline: “Fear The Demon That Doesn't Fear God.” Fear again. The only thing Hollywood has to fear is that fear doesn't sell.

The middle poster is the most disturbing of all for its shot of big-haired helplessness and implied gang rape, but it's basically the same story. Supernatural presence haunts couple after college experiment. Tagline: “Once you believe, you die.”

The dark is coming, Halloween's coming, and it's time to make money off the fright of pretty women. Katniss is for spring.

But they wouldn't sell if we wouldn't buy.

Posted at 12:23 PM on Aug 11, 2012 in category Movies - Posters
Tags: ,
2 Comments   |   Permalink  
Wednesday October 07, 2009

The Invention of Bad Posters

Take a gander at the U.S. poster for “The Invention of Lying” below.

The Invention of Lying poster - US

Who came up with this concept? Gervais is an airbrushed afterthought in it—and after the likes of Rob Lowe and Jennifer Garner—while the overall design reminds me of, I don't know, semi-serious romantic-comedies with multiple actors involved. I can't quite place it. It's not “The Holiday,” it's not “Spanglish” but it's like something, and something not very good.

Plus only one of the three quotes they throw in there is actually in the film—the “baby rat” line. The other two are not only marketing inventions but not funny. Plus the light blue is all wrong. Plus it's too busy. Plus plus plus.

Now here's the version of the poster for Great Britain (below), where they don't have to worry about who knows Ricky Gervais because everyone does. Regardless of what I actually think of the film, this would make me want to see it. I crack up just looking at it:

The Invention of Lying poster - UK

Posted at 09:19 AM on Oct 07, 2009 in category Movies - Posters
Tags:
1 Comment   |   Permalink  
  • « prev
  • 1
  • next »
All previous entries
 RSS    Facebook

Twitter: @ErikLundegaard

ARCHIVES

All previous entries

LINKS
Movies
Jeffrey Wells
The Film Experience
Roger Ebert
Baseball
Rob Neyer
Joe Posnanski
Cardboard Gods
Politics
Andrew Sullivan
Alex Pareene
Hendrik Hertzberg
Friends
Cloud Five Comics
Copy Curmudgeon
Deb Ellis
Andrew Engelson
Jerry Grillo
Tim Harrison
Eric Hanson
Ben Stocking
Jim Walsh
dative-querulous